Apodaca (1952)in his study of hybrid corn rejection by Maxican American farmers found that change agents perceived the corn seed mainly in terms of its higher yield.while farmers perceived it as a poor food.Kivlin and Fliegal(1967)in their study on differential perception of innovation concluded that there wer important differences that there were important differences in how each saple of large and small size farmers perceived the same innovation.Ray and Jaiswal(1969)concluded that the three groups of rspondents namely.
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